Believing in the power of creativity and good ideas, we at New Moment are heading more than 250 multinational and national brands in nine Southeast European countries, and we implement an integrated approach to communication, covering ATL, BTL, PR, design, branding, digital, art, media services, event management and so on.
IDEA IS THE STRONGEST CURRENCY
Ideas have the power to motivate people, companies and the entire society.
New Moment has always been a one per cent agency.
All Cabernet wines in the world contain 87 per cent water and 12 per cent alcohol. The difference is one per cent. The difference in price is from one to 1,000 dollars. This one per cent is what New Moment does – THE IDEA makes the difference.
The company name itself contains the words Ideas Company, which define unambiguously what we believe is the greatest value we can offer our clients.
This is why the concept that ‘the idea is the strongest currency’ lies at the heart of New Moment’s business.
Civilisation has reiched the end of the era of information, and now continues to live in an era of creativity more and more so. In a media-oversaturated culture, only a fresh idea can capture attention, provoke interest, and motivate purchases. Without it, every single action in this field is an effort in vain. An agency can have the best artists, scientists, directors and actors, and the most expensive technology, but if it lacks the idea that fuses their work together – it might as well be building a tower of sand.